OWNDAYS (Thailand) Superbrands TV Brand Video
OWNDAYS (Thailand) Superbrands TV Brand Video
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Superbrands : https://www.superbrands.com/
Superbrands Thailand : https://th.superbrands.com/
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In a world of global commerce and competition, outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products, elevating themselves to the prestigious distinction of being named a Superbrand.
OWNDAYS is a Superbrand.
OWNDAYS is a globally recognised Japanese optical brand, operating across major shopping destinations throughout Thailand, from Bangkok to key regional cities, ensuring accessibility and convenience for all customers.
OWNDAYS journey began in Tokyo, Japan, in 1989, as a small but visionary optical shop which has transformed into a global optical retailer. Introducing their Direct-to-Consumer model, the brand prioritised design, speed, and transparent pricing. OWNDAYS entered Thailand in 2015, receiving an overwhelming response, and since then has rapidly expanded across the nation.
In Thailand, the eyewear market is vibrant and highly competitive, driven by consumers who value both fashion and functionality—seeking style, comfort, and time efficiency. OWNDAYS fulfills these expectations by redefining the eyewear retail experience through innovation and transparency. The brand’s revolutionary “All-in-One Price” model offers customers a clear, fixed price that includes both frame and high-quality lenses.
OWNDAYS offers over 1,500 frame styles, all exclusively designed, developed, and managed to ensure exceptional quality and consistency. Every frame is crafted with meticulous attention to aesthetics, comfort, and durability, reflecting the brand’s design philosophy: eyewear that is functional, timeless, and distinctively personal.
Each pair comes with high-index aspheric lenses as standard, lightweight, thin, and offering crystal-clear vision, eliminating hidden upgrade costs and ensuring outstanding value. OWNDAYS also offers a range of lens upgrades, including blue-light protection for digital device users, progressive lenses for multifocal vision, and photochromic lenses that automatically adjust their tint when exposed to sunlight.
Since opening its first store, OWNDAYS Thailand has experienced remarkable growth and industry leadership. Within less than a decade, the brand has become one of the most trusted and recognised eyewear retailers in the country.
As OWNDAYS continues to pioneer new technology, the brand has integrated advanced eye examination tools, such as auto-refractometers and digital diagnostics, ensuring accurate, efficient, and comfortable eye testing.
A key milestone was the launch of the Remote Eye Test System, which enables remote, high-accuracy eye examinations. OWNDAYS has also introduced Thailand’s first Self-Service System, allowing customers to register digitally, undergo an eye test, and complete purchases independently.
At the core of OWNDAYS’ marketing is the brand’s All-in-One Price promise, ensuring total transparency and customer confidence, and the brand has a strong social media presence on Facebook and Instagram, connecting effectively with Thailand’s modern, style-oriented consumers.
The core values of Speed and Efficiency — delivering eyewear in as fast as twenty minutes; Transparency — upholding honesty through the All-in-One Price model; and Customer Focus — Providing lifetime service, flexible exchanges, are reflected in every OWNDAYS operation, reflecting the brand’s mission to make quality eyewear accessible and enjoyable for all.
Superbrands, the most respected universal seal of enduring excellence.
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