Tanfoam (East Africa) Superbrands TV Brand Video
Tanfoam (East Africa) Superbrands TV Brand Video
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In a world of global commerce and competition, outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products, elevating themselves to the prestigious distinction of being named a Superbrand.
Tanfoam is a Superbrand.
Tanfoam is the “go-to” mattress provider and one of East Africa’s leading bedding accessory manufacturers. The brand provides pure foam filler-free products that meet the latest specifications using top-of-the-line production methods.
Since the company’s found over 55 years ago, Tanfoam has consistently built upon its reputation as a ‘Quality Leader’. The brand’s lasting image of ‘Best in Class’ has been achieved through the company’s tireless efforts in maintaining a state-of-the-art facility and continually upgrading its manufacturing equipment, providing innovative top quality options to meet the needs of its customers.
Offering “top-of-the-line” mattresses, pillows and accessories, Tanfoam believes that a good night’s sleep is a basic human necessity. Premium Mattresses offered include the Lolita, the ultimate spring mattress with individual pocket springs for ultimate comfort and back support, engineered for optimal spinal alignment.
Tanfoam Premium is a high-density foam mattress with an ultra luxurious textured paneling, combining luxury with spinal care. Tanfopedic offers 8 inches of luxury mattress with firm density foam and a comfort option on one side with firm back support on the other. The SuperFoam mattress offers high-density/high-resiliency foam, with an extra cushioning top layer providing a luxurious soft feel and comfort, perfect to relieve pressure and reduce “tossing and turning.”
The UltraFoam high-density foam mattress offers a top layer with an extra cushioning, providing comfort with a luxurious, soft feel for a restful night’s sleep. TanfoQuilt is the “feel good” quilt mattress with double-layered quilted luxury on both sides for superior comfort and aesthetic appeal.
Visco Premium provide a pressure relieving Luxurious Visco Elastic (memory) foam top panelling that contours to body shape for a healthy and restful sleep. The Visco Pedic mattress provides ultimate spinal care and comfort, also with pressure-relieving Luxurious Visco Elastic (memory) foam top. Accessories offered include Memory foam toppers, Pillows, and Bedding, including sheets, pillowcases, pillow protectors, mattress protectors, duvet, duvet covers.
Tanfoam has recently introduced a line of memory foam pillows for maximum comfort with a premium feel. The brand has also upgraded its packaging and branding, introducing a new PVC wrapping for enhanced durability, aesthetics and protection. Tanfoam has recently opened new showrooms in Masaki, Dar es Salaam and Nyerere Square, Dodoma, and a new factory is currently under construction to expand production to meet growing market demand.
Tanfoam’s greatest promotion is a satisfied customer who’s enjoyed a blissful night’s sleep. The brand’s traditional marketing includes strategic media placements on platforms like ITV Television and Clouds Media Radio, and below-the-line (BTL) marketing including posters, informative flyers, impactful banners and prominent billboards, ensuring strong brand presence in both urban and rural areas.
Tanfoam is proud to have received the Tan Trade Award and the TRA Awards, and is proud to have been named a Superbrand. Tanfoam is fully registered and accredited by all relevant regulatory authorities, including having received the TBS Certificate, OSHA Certificates and NEMC Certificates.
Tanfoam’s Vision is to provide sleep comfort at every stage of life, and is committed to offering superior quality products at affordable prices that exceed customer expectations.
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