Jawhara Jewellery (UAE) Superbrands TV Brand Video

Jawhara is a Superbrand.

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In a world of global commerce and competition, outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products elevating themselves to the prestigious distinction of being named a Superbrand.

Jawhara Jewellery is a Superbrand.

Jawhara Dubai is a leading jewelry brand with a strong presence in the UAE, other GCC countries, and Europe, catering to individuals who appreciate exquisite and unique jewelry pieces crafted with precision and care.

The Abdullah family have been jewellers for over a century since 1907, when they first established their jewellery business in Dubai, which has been passed down through generations. In 2014, the family established their brand name Jawhara Jewellery, which has grown to become a registered brand with over 250 shops in eleven countries.

Jawhara Jewellery sources and manufactures their designs only with natural diamonds from reputable international sources. Their jewellery offers unconventional and trendy styles, standing out in the market with their innovative and exclusive designs.

One of Jawhara stars is “Danah” which features a unique pearl jewellery collection crafted on 18k gold with a wide variety of designs that capture the hearts of all women seeking a unique and distinctive look.

Jawhara has a unique brand called “Ghanaty,” which offers a selection of bridal sets crafted from Natural Diamonds. The high quality, detailed, and creative craftsmanship make this brand exceptional. Each set of this collection is one-of-a-kind, which creates an exclusivity that will make each Bride feel extra special on her most important day.

The brand’s powerful marketing strategy utilizes social media, such as Instagram and Facebook, and has a user-friendly website which provides customers with a seamless shopping experience. Together with outdoor advertisements and radio commercials, the brand also participates in various events, promotions and exhibitions as a means to engage with customers.

In 2022, Jawhara was honoured to become a trusted partner with the Natural Diamond Council, to enhance aspiration and desire for natural diamonds in the United Arab Emirates and to showcase the amazing legacy of natural diamonds and the positive social contribution they make to the world.

Jawhara Jewellery has been awarded many accolades, including a Lifetime Achievement Award for CEO Tawhid Abdulla from Jewellery World Awards – Dubai; Best Mother’s Day jewellery campaign in 2021 from The Retail Jeweller; and Coloured gemstone jewellery of the year in 2023 from The Retail Jeweller.

Jawhara Jewellery’s values are rooted in tradition, craftsmanship, and innovation. The brand’s team of expert craftsmen and designers are committed to the creation of unique and timeless pieces with impeccable quality that will be treasured for generations to come.

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