Malbros (East Africa) Superbrands TV Brand Video

Malbros is a Superbrand.


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In a world of global commerce and competition, outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products elevating themselves to the prestigious distinction of being named a Superbrand.

Malbros is a Superbrand.

Malbros has become a leading foods brand in East Africa, known for it’s brand portfolio which includes Daawat, NuVita, Rico and Snak It, delivering a range of delicious products, including rice, spaghetti, pasta, corn puffs, biscuits and cookies.

Malbros is all about delivering high-quality food products that nourish individuals, families and communities. The company’s product portfolio is versatile enough for every occasion, and a preferred brand with East Africa’s diverse community.

Malbros ensures that all ingredients, processes, and products undergo rigorous quality checks at every stage to ensure consumers get the best possible products.

Malbros’s popular Daawat brand includes an assortment of rices, spaghetti and pastas, and grains and pulses. The NuVita brand’s portfolio includes a range of confectionery, biscuits and cakes, and was the first brand to locally produce sugar-free biscuits in East Africa.

To expand the NuVita portfolio of products, the company has recently introduced Layered Sponge Cakes and Wafers. NuVita was named 2019’s Most Preferred Biscuit Brand of The Year, awarded during the 2019 East Africa Agribusiness Excellence Awards.

The Rico brand’s canned foods and condiments include ketchup, jams, tomato paste, olive oil and sweet corn. The Snak It brand provides convenient and tasty snacks.

Malbros products and manufacturing processes are recognized to be of highest of quality as evidenced by FSSC 22000 Certification by Bureau Veritas. This Certification meets the Global Food Safety Initiative’s (GFSI) specification by providing an audit of the Food Safety Management Systems (FSMS) to certify the highest food safety standards in the world.

Community Social Responsibility is an integral part of the foundation of the company, which Malbros promotes through its activities concerning the environment, consumers, employees, stakeholders and the community.

Malbros stands for satisfaction and quality. The company’s number one mission is consumer satisfaction, offering the highest quality products at affordable prices.

Superbrands, the most respected universal seal of enduring excellence.

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