Polycab (India) Superbrands TV Brand Video
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In a world of global commerce and competition, outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products elevating themselves to the prestigious distinction of being named a Superbrand.
Polycab is a Superbrand.
Polycab’s journey began more than 50 years ago, with a small electrical shop in Mumbai, which today has grown into one of India’s largest cable and wire, and consumer electrical manufacturers.
Polycab owes it’s success to innovation, superior quality products, and ready availability. The company serves market leaders in many sectors, including utilities and power generation industries, petroleum refineries, and metal, cement, and chemical manufacturers.
Polycab’s core product portfolio revolves around five types of wires:
Flame Retardant Lead Free (FRLF) is insulated with a unique flame retardant polyvinyl chloride and is free from hazardous substances like lead.
Fire Resistant Low Smoke wire (FRLS) is engineered to emit less toxic smoke, which aids in firefighting efforts;
Low Smoke Zero Halogen (LSZH) is insulated with a EVA-based flame retardant compound;
HFFR wire is insulated with an EVA-based flame retardant compound, which is highly fire-resistant and emits almost zero toxic gas;
Polycab Green Wire with 5-in-1 green shield technology is designed to offer superior fire safety, energy efficiency, shock protection and longer operational life. It also has a lead free, non-toxic composition.
To complete its portfolio, Polycab’s product line includes communication cables for telephones, co-axial and LAN cables, and specialised cables for speakers.
Polycab also manufactures speciality cables, including Solar AC/DC cables, Steel Braided Control cables, CCTV cables, Instrumentation cables, Aerial Bunch cables, Metro cables, Defence and Marine cables, and Rubber cables.
Polycab recently launched its home automation range, “Hohm,” with products including fans, lighting, switches, and water heaters, which can be controlled via the Hohm mobile app or by voice through integration with the Alexa voice assistant.
Polycab’s guiding principle is to deliver products and experiences that are innovative and meaningful. The company’s aim is to improve the quality of life and bring greater happiness to customers by providing safe, reliable, sustainable, and best-in-class products and services.
Superbrands, the most respected universal seal of enduring excellence.
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