SOURCE: Nové Verčiní Prague
The Czech Superbrands organization awarded the TOP brands of the Czech Republic for the year 2023. As part of the 11th year of the Superbrands awards, Aquapalace Prague became the holder of the Superbrands title, which is a sign of recognition and a special position of the brand in the local market.
The Superbrands program is the most recognized independent global authority in the field of evaluation and valuation of commercial brands and has been operating in more than 85 countries for more than 30 years. Only brands with an excellent reputation are awarded the Superbrands seal. Customers associate significant values with them and have a personal relationship with them.
“We appreciate it very much, because it is an award that confirms to us that the constant improvement of our services, improvement of attractions and overall introduction of innovations in our Aquapalace Prague is the right choice and path. At the same time, it is our business card for visitors and clients that they are in good hands with us,” says Vladana Horáková , general director of Aquapalace Prague, about the extraordinary recognition of the Superbrands quality seal.
Prestige, innovation and brand recognition
Companies do not apply for the Superbrands selection of elite brands. They are selected based on prestige, innovation and brand awareness on the Czech market. The Superbrands seal of quality reflects the strength, stability and persistence of award-winning brands and their ability to push boundaries, innovate and continuously improve. Their business results and the strength of their brand speak for themselves. In order to become a Superbrand, brands must not only have great products and services, but also an excellent reputation and a compelling story.
The consumer and business Superbrands for a given year represent the absolute top among companies in their respective fields of services or products.
This article was originally published on Nové Verčini Prague. You can view the original article here.